Ecommerce & Performance Marketing Director (México)

Ecommerce & Performance Marketing Director (México)

28 may
|
LocalEyes Video Production
|
México

28 may

LocalEyes Video Production

México

About LocalEyes LocalEyes is a B2B corporate video agency operating across 40+ U.We've produced 3,900+ videos for companies like Coca-Cola, Amazon, Cisco, Zapier, and Harvard. This isn't a support role - you'll own strategy and execution across Google Ads and LinkedIn Ads, with Meta as a third channel once the core two are performing. You're inheriting active Google Ads and LinkedIn campaigns - there's existing data to work with from day one.

Google Ads: campaign architecture, keyword strategy, bid optimization, negative keyword management, LP testing LinkedIn Ads: our primary differentiation channel - conversation ads, sponsored content, audience targeting, retargeting, and offer testing for a B2B buyer who doesn't convert on search Meta Ads (Phase 2): audience build, creative testing, budget pacing - once Google and LinkedIn are performing Paid media strategy: you build the plan, CEO approves budget and mix Attribution and reporting: weekly HubSpot scoreboard - proposals from paid, CPL, pipeline value, ROAS - tied to deal source at the contact level Content creation or video production SEO or organic search Social media management (organic)



HubSpot attribution clean and reporting live. Day 90: Full ownership of Google Ads and LinkedIn. Budget reallocated based on presente cost-per-booked-call data.

Growth Path: Programmatic Advertising We're building programmatic advertising (CTV, display, DSP) as a client-facing service.

Google

Ads certified - include your verification link in your application ~Strong attribution instincts - you understand the difference between a lead and a qualified discovery call, and you build reporting that reflects it ~ English written fluency at near-native level ~ LinkedIn Conversation Ads and LinkedIn Video experience HubSpot - lead source attribution, deal tracking, lifecycle stage logic Ecom or DTC-only background with no B2B lead gen experience Cannot explain campaign-level attribution from click to CRM deal No direct experience managing Google Ads search campaigns from scratch 4,000-$6,000/month USD base + performance bonuses typically ranging $500-$1,500/month at target.

📌 Ecommerce & Performance Marketing Director (México)
🏢 LocalEyes Video Production
📍 México

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