Postúlate en Kit Empleo: kitempleo.com.mx/empleo/5dtfev

JOB DESCRIPTION Position: Senior Content Product ManagerJob Location: Mexico City (Hybrid) / Mexico (Remote)FulltimeBudget: 65k net + benefitsFor more than 160 years, we've used the strength of our brands to lead with our values and make an outsized impact on the world. We employ more than 15,000 people globally to support our great brands: We are looking for a Senior Product Manager to join our Digital Product Creation program. This product manager will support our product creation teams (merchandising, design, product development), the backbone of our business and how we take products from idea to physical creation. You will be responsible for transforming how we manage our Item Data. Sitting at the core platforms of our business, you will be required to work across several business functions, navigate across varying technical architectures and work closely with other Product Managers across the Digital organization to get things done. The idóneo candidate should have some experience in building or delivering on data platforms and/or, Product Information Management solutions in the past -- any experience in retail & apparel, and internal go to market or supply chain processes is a plus.We are looking for a Senior Product Manager to help evolve the way digital content is structured, managed, and reused across the organization's digital ecosystem.This role sits within the Digital Product Creation program and focuses on treating content as a product , ensuring that digital assets such as text, images, video, and other media are organized in a scalable and reusable way across different channels (web, CRM, marketing platforms,



etc.).The role is less focused on campaign execution or analytics tagging, and more focused on content structure, governance, and platform evolution , working closely with content, marketing, product, engineering, and design teams .The goal is to ensure that digital assets are not created as isolated campaign materials, but instead become modular, reusable components that support multiple touchpoints across the customer journey.Content Platform StrategyContribute to the evolution of the organization's content platform ecosystem , including tools such as CMS, DAM, and related content systems .Define how digital content should be structured, organized, and reused across multiple channels.Ensure content assets can scale across web, CRM, marketing automation, and other digital touchpoints .Digital Asset GovernanceHelp define content governance frameworks , including metadata models, taxonomy, versioning, and lifecycle management.Establish standards to ensure digital assets are discoverable, reusable, and consistently managed .Improve processes around content creation, approval workflows, and asset reuse .Treat content infrastructure as a product , managing backlog, roadmap,



and priorities.Work with engineering teams on the evolution and integration of content platforms .Translate business and content needs into clear product requirements and scalable platform solutions .Partner with Content, Marketing, Product, Design, and Engineering teams to align content needs with platform capabilities.Facilitate collaboration between creative and technical teams to ensure digital assets are structured for reuse.Support the adoption of best practices for digital content management .6–10+ years of experience in Digital Product Management, Content Platforms, or Digital Experience ecosystems .~ Strong experience working with content platforms such as CMS, DAM, PIM, or similar systems .~ Background in environments where content is created and distributed across multiple digital channels .Content & Platform UnderstandingStrong understanding of how digital content is structured, organized, and reused .Experience working with content models, metadata structures, taxonomy, or asset governance .Familiarity with workflows related to content lifecycle management and approvals .Experience working with Agile teams and cross-functional stakeholders .Comfortable working between technical teams, marketing, and content stakeholders .Ability to translate creative/content needs into structured platform solutions .Content assets become structured and reusable across multiple digital channels .Teams can easily find, reuse, and adapt digital assets instead of recreating them.Content platforms evolve into scalable products that support long-term digital growth .

Postúlate en Kit Empleo: kitempleo.com.mx/empleo/5dtfev

📌 Product Manager - Senior Product Manager (Ciudad de México)
🏢 Greymatter Innovationz
📍 Ciudad de México