Marketing Analyst (México)

Marketing Analyst (México)

07 abr
|
Mercedes-Benz México
|
México

07 abr

Mercedes-Benz México

México

Mercedes-Benz AG is responsible for the general business of Mercedes-Benz Cars and Mercedes-Benz Vans, with over 170,000 employees worldwide. Mercedes-Benz AG is one of the world's largest manufacturers of luxury passenger cars. The company focuses on the development, production and sales of passenger cars, vans and vehicle-related services. Furthermore, the company aspires to be the leader in the fields of electric mobility and vehicle software. The product portfolio comprises the Mercedes-Benz brand with the sub-brands of Mercedes-AMG, Mercedes-Maybach, Mercedes-EQ, G-Class and the smart brand. As sustainability is the guiding principle of the Mercedes-Benz strategy and for the company itself, this means creating lasting value for all stakeholders: for customers, employees, investors, business partners and society as a whole. Objective: Oversee and evaluate the performance of Mercedes-Benz's social media channels across Mexico and the LATAM region. This role is pivotal in crafting data-driven strategies toamplify brand presence, foster audience engagement,



and achieve key business objectives. He/she will leverage analytical insights to optimize content and campaigns, ensuring alignment with regional market trends and consumer preferences. Day to day (main tasks): Develop and execute organic social media content calendars in alignment with HQ Topic Planning, local marketing campaigns and product launches for MB Mexico and LATAM HUB. Collaborate effectively with cross-functional teams, such as PR, customer service and sales, to ensure cohesive and integrated social media strategies. Produce engaging, highquality content—including graphics, videos, and written posts—that are consistently on-brand and align with the desired style, quality, and tone of voice. This role requires a keen eye for detail and a creative approach to content creation that resonates with our audience. Track, analyze, and report on key performance metrics (KPIs) such as engagement, reach, imp

📌 Marketing Analyst (México)
🏢 Mercedes-Benz México
📍 México

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