Gerente de Publicidad Postventa (Santa Fe)

Gerente de Publicidad Postventa (Santa Fe)

03 abr
|
Stellantis
|
Santa Fe

03 abr

Stellantis

Santa Fe

Generation and planning of the advertising & events for Mopar Mexico with the most efficiently media plan for the different portfolios. Mailing and communication for service retention strategy- STRATEGIC: 30%- 10% Identify the different portfolio's needs.- 10% Define the segments to be focus on- 10% Plan the seasonal communication and promotion for the different kind of portfolios.OPERATIONAL: 40%- 10% Generate the media plan for the year.- 5% Generate the art and design for the on/off advertising and Branding.- 10% Events implementation. Off Road and performance events and exhibitions.- 10% Mopar fleet control and accessorization. Loan of vehicles to journalists and influencersRESOURCE MANAGEMENT: 30%- 10% Generate POs for the agencies (Media & Advertising): Starcom,



T&Base; and Publicis- 5% Web services and maintenance: Exagono- 5% Accessories for new launches and Mopar Fleet: Mopar Mexico- 10% Labor, maintenance, preparation and shipment for Mopar Vehicles: Movitec**Requirements**:**Experience**:- 8 years of minimum experience preferably in the automotive industry- 5 Years of mínimal experience on similar position- Bachelor's degree in marketing- Desirable Master´s degree- Demonstrable experience in a marketing area, advertising or digital- Demonstrable experience managing teams.- Professional leadership

📌 Gerente de Publicidad Postventa (Santa Fe)
🏢 Stellantis
📍 Santa Fe

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