[M-783] | Mars Japan - KIND Head of Marketing

[M-783] | Mars Japan - KIND Head of Marketing

22 feb
Mars, Incorporated and its Affiliates

22 feb

Mars, Incorporated and its Affiliates



13, JP


Line Manager: Regional Sales Manager East

Job purpose / Overview

To help the Professional Pillar Business Unit achieve its volume and profit goals through effectively. Managing and developing agency personnel as well as making direct calls on new Professionals as well as existing PRO clients (Tokyo,Tochigi,Niigata,Hokkaido,and others) . Identify optimal opportunities to develop new business and increase Points of Distribution.

Key Responsibilities

• Implement agreed upon programs and lead follow-up with key Enthusiast Professionals for “Pro” Diets signing them up on our agreement for Professionals

• Establish “positive and supportive” relationships with the Enthusiast Professionals that will bring more “PRO” recommendation to Royal Canin

• Strategy in sending new Puppy and Kitten owners to purchase Royal Canin at Pet Specialty Stores and/or Veterinary Clinics

• Present and Participate in Professional meetings to introduce and educate PRO on Health Nutrition resulting in gaining their support and recommendation.

• Manage our participation in target dog and cat shows that complement our Breeder “Recommendation” Strategy

• Work closely with our National Influencers/KOL insuring our advantage with all influencer opportunities

• Continue to advise management of new opportunities; competitive activity; and any other issues that would impact our business

• Support the Royal Canin “3-Pillar” Strategy in all aspects of work activities and programs

• Establish and maintain a close working relationship with our “Pro” Distributors that insures all “Pro” Customers are handled positively and effectively

• Manage Distributor’s activities annually to insure proper action ; taking order, announce promotion, registering operation

• Weekly and monthly KPI reporting

Job specifications / Qualifications

Education & Professional Qualification

• Bachelor’s degree in Business, Marketing, Veterinary Science

Knowledge / Experience

• Excellent communication and interpersonal skills.

• Integrity & Trust, Listening, Conflict Management, Action Oriented, Planning, Priority Setting, Drive for Result, Negotiating , Perspective

• Strong Relationship Building skills.

• Fluency in Japanese language is required.

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